Mobile Media Gets its Messages Seen with Iveco

Monday 10th January 2011

The UK’s leading outdoor mobile advertising contractor, Mobile Media, has taken delivery of two new Iveco Daily 35C13 chassis cabs.  They join a 100 per cent Iveco commercial vehicle fleet which consists of 75 3.5 tonners spread across the company’s 5 regional depots.  Supplied by Grays Truck & Van, the two Daily’s have been extended to a 5m wheelbase to ensure they can carry the most prominent advertising messages for clients.  Karen Olsen, Managing Director of Mobile Media says: “Today our commercial vehicle fleet is entirely Iveco-based.  We used to operate a mix of different vehicle marques, but we’ve learned our lesson!  Streamlining the fleet with a single manufacturer ensures we benefit from all sorts of operational efficiencies; plus the Iveco dealer network provides excellent support nationwide, and vehicle reliability is first class.”  She adds: “Image is also critically important to our business.  With Daily, we have what is arguably one of the most stylish light commercial vehicles on the market.”